Guest writer VÉRITÉ hits us right between the eyes with advice for independent artists. This is an incredibly insightful article about the cutting-edge technology and buzz-worthy topic of NFTs. Per VÉRITÉ we’re all doing it wrong. NFTs are currently seen as a way for established artists to make big money by selling digital assets. VÉRITÉ advises independent artists to focus on community and patronage. Recently having sold 2.3% of the master recording revenue in perpetuity via NFT for her song By Now to a fan, VÉRITÉ used that money to fund the creation of two more pieces of content she was able to provide to her community of fans gratis. This, my friends, is what it’s all about.
- Independent artists need to empower themselves to make money to fund their future endeavors
- Streaming was a great opportunity for independent artists to get greater reach, but the algorithms have taken over it’s harder for new artists to have breakout hits without heavy promotion.
- NFTs enable artists to monetize their relationships with micro or niche communities. Often referred to as super fans, these are the 20% of your fans who are super engaged and likely to buy any compelling piece of content or merch you create.
- It’s all about community.
This is the article of the week. It’s 100% evergreen great advice for artists to focus on the community of fans who love them the most. Embracing cutting-edge technologies and finding new ways to create income streams are key to retaining true freedom and independence as an artist. Also, if you haven’t listened to VÉRITÉ yet, do so, now. Hits on hits, bangers, and straight fire. I hope for and look forward to more moving music and thoughtful, well-written content soon.
Please visit Musically to view the full article by VÉRITÉ.
