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Which PRO Should You Join?

PROs (Performing Rights Organization) are integral to your music career. PROs protect musicians and ensure that artists receive their royalties anytime a song is played, streamed, or covered. Essentially, they are a safety net and they protect artists big and small. There are a few out there such as BMI, ASCAP, and SESAC. Make sure you know the benefits of each and make an informed decision on which you should...

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Why Graphic Design Is Important

Your image is as important as your music. At least when it comes to building your brand. Could you imagine releasing visuals akin to a death metal project for a pop record? People interested in your visuals might be sorely disappointed by your album, and pop listeners would probably never find you! That’s why consistency is key. Your visuals and graphic designs paint you and should support the music and...

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An Intro To Music Licensing

If you’re looking to cover a song, use a sample, or want to write an interpolation, it’s key that you understand how licensing works. There are different rules and rights for using existing music depending on what you want to do. So make sure you have your bases covered. The last thing you want is for your song to be a success, and then get hit with a legal notice...

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Weave a Story with Your Songs

People want to relate to music. They want to see themselves and their experiences within a song. Relatability is the name of the game when it comes to connecting with people through music, so how can you achieve that? One way is by telling a story. Whether it’s fictional or a personal account, crafting a story can take the listener on a journey and have them relate or empathize with...

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Does Album Artwork Matter Anymore?

Although Vinyl is still a popular music format, most people will be seeing your album art on a tiny phone screen. So it begs the question, is album art as important as it used to be? Well, yes! With change we have to adapt, as does your strategy in visual design. Make sure you’re helping yourself the most you can in your music making journey.

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Music and the Brain

Music and the Brain is a non profit that provides classes and programs to age groups that are still in early development. They provide space for creativity to underprivileged areas throughout the country. Our younger years in life are the most crucial in developing skills to create, critical think, and collaborate. That’s why programs like Music and the Brain are pivotal to nurturing and strengthening the future generation. If you...

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How to Promote Music on TikTok

TikTok has made a huge impact on the music industry in recent years. It has turned artists into global names overnight. Even though it’s not a proper streaming service, it still serves a grand purpose of promoting your music. Here is a quick guide on how you can use TikTok to your advantage as you release and promote your music. 

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Sharpening your Spotify Strategy

Spotify is the largest music streaming service by a hefty amount. Although your release strategy should be streamlined for all platforms, it’s important to recognize the unique strategies you will have to implement for Spotify. Since it has the largest subscriber base, your music’s chances of being heard is much more likely. Here are a few tips on how to hone your spotify strategy. 

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“Where words fail, music speaks.”
Hans Christian Anderson

Embrace the Unknown to Fuel Creativity

Complacency can kill creativity. If there’s no urgency to do anything, how can you expect yourself to do more than you need? That’s why sitting in uncertainty can propel yourself to act. Use this to fuel your creativity and make music you never thought you ever could.

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More Digital Tools to Help Your Music Career

Use all the help you can get! There’s a plethora of apps and tools to help you in every aspect of your music career. Whether it is for creating or distribution/marketing, here is a shortlist of digital tools to make sure you’re as productive as can be.

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New York Film and Music Foundation

The New York Film and Music Foundation is all in service of the artist. They provide professional workspaces for emerging musicians, audio engineers, and filmmakers throughout New York State. On top of providing the tools artists need, they curate events for artists to meet and provide opportunity for networking and collaboration of all career stages. Fostering a community is one of the backbones of a successful music career, so if...

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Channel Self Doubt into Success

It’s not easy working for yourself, especially when your putting your art and creativity out there for everyone to see. It’s natural to feel self doubt throughout different stages in your music career. Don’t let it hinder you! There are many ways you can channel that self doubt into the driving force to reach your goals. Here’s some advice on how to do that and reach your artistic potential.

https://www.entrepreneur.com/leadership/how-successful-entrepreneurs-use-doubt-to-drive-growth/469095

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Using Data to Plan Your Shows

While trying to get your music out there, you’re going to want to play live to expand your audience. You could just contact every venue you come across, but you run the risk of playing shows to crowds that might not be receptive to your music. Luckily in this day and age, we have multiple sources of data that help you hone your strategy in booking successful shows. If you...

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